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Social Media Marketing Blog

MySpace launches new music products for artists and fans

admin, October 22, 2009

MySpace has announced the next phase of the company’s music offering with new products and tools available to artists and fans. The social networking site has unveiled MySpace Music Video, MySpace Artist Dashboard and the ability for users to purchase music on iTunes.

MySpace Music Video offers users a large collection of online music videos, including fully-licensed video content from both major and independent label partners. Users can browse videos based on what their friends are watching or search alphabetically.

In addition to MySpace Music Video, the social networking site also unveiled the MySpace Artist Dashboard in beta. This offers artists unlimited access to charts, graphs and snapshots of MySpace Music data, including fan geography, song plays, profile views, friend count and profile visitors.

“Whether you’re a small town garage band, an emerging indie, or a well-established act, our ultimate goal is to provide the right mix of tools and real-time data to help you gain a deep understanding of who your fans are and how best to reach them,” said Courtney Holt, president of MySpace Music. “We’re committed to providing the most comprehensive ecosystem of services for artists in an effort to deepen their connection with the most important influencers – their fans.”

Finally, MySpace users can now purchase and download music on iTunes in addition to Amazon MP3 and MP3 ringtones via Jamster.

MySpace

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